Arizona Real Estate License Practice Exam

A blind ad by a licensee is one that does not disclose the identity of the brokerage involved in the real estate transaction. This lack of identification prevents consumers from easily determining which real estate entity is responsible for the advertisement, which can lead to confusion and potential ethical violations.

In the scenario where Boris places a sign with only his phone number, it serves as an example of a blind ad because there is no mention of his brokerage. A consumer seeing that sign would not know which brokerage Boris is affiliated with, thereby failing to meet the legal requirement for disclosures in advertising.

The other scenarios illustrate different issues but do not meet the criteria for a blind ad. Amy's situation, for instance, involves a homeowner selling without a brokerage name, which is not a blind ad since she is not acting as a licensee at that moment. Carl's inclusion of the NAR logo without being a REALTOR may mislead consumers regarding his qualifications but does not constitute a blind ad. Similarly, Darla's use of a franchise logo without affiliation is misleading, but again, it does not fit the definition of a blind advertisement, as it still attempts to identify a brand even without legitimate affiliation.